J. Addams Marks 30 Year Anniversary in 2017
Public Relations Firm Specializes in Corporate, B2B and Marketing Communications
ATLANTA, GA. February 7, 2017 - Public relations firm J. Addams & Partners, Inc. is marking the company’s 30th anniversary year in 2017 and updating its digital presence, starting with the website, www.jaddams.com. Atlanta-based J. Addams & Partners is a full-service public relations firm specializing in corporate, business-to-business, employee and marketing communications.
PR veteran Jeannine Addams and NFL legend Fran Tarkenton launched the business in 1987 with one client and a no-nonsense approach to client service. They sought to provide high client value by combining the resources of the world’s largest firms with the hands-on, high-accountability attention of a boutique agency. Addams later acquired the business and changed the name to J. Addams & Partners, but the company never wavered from its original approach.
The agency has grown to serve global, national and local companies, institutions and nonprofit organizations with a comprehensive range of internal and external communications services. J. Addams & Partners also specializes in helping companies use time-based, competitive strategies that draw on principles of the legendary Air Force Colonel and military strategist John Boyd. Boyd developed the OODA loop, the rapid do-assess-improve cycle today incorporated by the military and business.
J. Addams & Partners is characterized by speed and agility, tight personal relationships and a streamlined approach to working with clients. The agency maintains lengthy client relationships, many lasting more than 10 years, and has earned new business almost exclusively through client referrals. The new J. Addams & Partners website is anchored on 30 years of observations about the agency’s work offered by clients, journalists and industry experts.
“Communications channels and speed have been transformed since our business was founded, yet the fundamentals of business communication - people connecting to other people - are timeless,” said Jeannine Addams, president and CEO of J. Addams & Partners, Inc. “For 30 years, our clients have trusted us with their most challenging communications needs, and we are ready for the next transformation.”
J. Addams & Partners provides the following services: business strategy development; branding and positioning; Chapter 11 restructuring and reorganization; community relations; corporate and business-to-business communications; crisis communications; customer and supply chain communications; employee relations; investor relations; marketing communications; market research; mergers and acquisitions; video and website development.